Third
Generation
In Japan,
ordinary people are now using their mobiles in ways that were pure
science fiction: as video phones, portable network gaming machines,
a television, streaming media receiver, and make calls that are
crystal clear. The 3G networks that the country has embraced only
a few years ago are bringing the Japanese to the future.
3G, which
stands for ‘third generation’, is a new network
standard for cellular phones that turns the airwaves into broadband
connections for the mobile consumer. Promising data rates of 384
thousand bits per second (Kbps), the network standard is capable
of bringing huge amounts of information and media files to a mobile
phone in less time than a typical computer DSL connection. Companies
like NTT Docomo have trumpeted the service for quite some time
now and the features it brings, especially that of video communication,
has clearly attracted the curiosity of Japan’s mobile generation.
3G
uses a different higher waveband than what current cellular networks
around the world use, this requires that both government
and mobile
phone companies cooperate in the creation of such a network;
reserving bandwidth and building the proper infrastructure like
fibre-optic
connections between service coverage areas. European governments
and companies have pledged to the new network standard and are
currently in the process of rolling out the new technology. Some
countries
in Southeast Asia are already 3G ready.
Not
Quite Ready A downside to
the emergence of 3G is that it requires a completely different
handset than what
consumers already have. In some cases,
a regular GSM mobile will not even detect a 3G network. Japanese
3G mobile phones are expensive with average prices almost double
that of a typical GSM phone. Some communications companies
have not taken well to 3G and are scoffing at the advertised features,
which
they say is not readily achievable. Which might be true since
current 3G users in Japan are only getting a data rate of 64Kbps
or lower
on their phones. This is far lower than the expected 384Kbps
speed that was supposed to bring new media content to subscribers.
Also,
the cost of actually putting up a 3G capable network is incredibly
expensive. These and other technology problems have hampered
the distribution of 3G services around the world. Some mobile
phone
carriers have gone around these issues by introducing a 2.5G
which offers
almost the same features as 3G but only utilizing a fraction
of the bandwidth and lesser quality media. |